Yearly Archives: 2019


Reinvigorating Your Shopper Insights Approach

2019-12-10T19:04:20-06:00Categories: Uncategorized|

4 Sessions You Won’t Want to Miss at Our 2020 Conference.

Shopper Insights has been an up-and-coming component of the Category Management and Shopper Insights Conference since 2018. At our 2019 Conference, SIMA’s presence grew significantly and many of you had the opportunity to meet our newly announced SIMA President, Leslie Warshaw for the first time. […]

Black Friday: Bargains and Backlash

2019-12-09T09:31:33-06:00Categories: Uncategorized|

We Explore Highlight’s and Lowlights from Retail’s Big Weekend.

This past Friday, we experienced the biggest Black Friday on record, as sales in store and online soared. According to Fiserv, brick-and-mortar sales grew 4.2% over last year while eCommerce jumped from $6.22 billion to a whopping $7.4 billion. Cyber Monday […]

Behind the Biggest Day in Retail History

2019-11-25T12:43:55-06:00Categories: Uncategorized|

How Alibaba’s Singles Day Blew Every Sales Record Out of the Water.

It happened so fast you might have missed it, but last Monday, Chinese eCommerce giant Alibaba crushed just about every sales record in the book with their $38.4 billion haul on Singles Day 2019. To put that in […]

Leading Retail into the Future

2019-11-15T14:55:30-06:00Categories: Uncategorized|

Meet your Keynote Speakers for the 2020 CMA/SIMA Conference.

The 2020 Category Management and Shopper Insights Conference is set to be a look into retail’s future. And with that, we’ve worked tirelessly to bring you a set of keynote speakers who will lay the foundation for new and innovative thinking.

We […]