Lidl
Lidl, (pronounced leedle), the giant German food retailer plans to open 100 stores on the East Coast over the next 12 months. Lidl is Europe’s largest grocery discount chain with revenues of $62 billion in 2014. Its stores in Europe are similar to Aldi’s in the U.S. But speculation is that Lidl’s U.S. stores will more closely resemble a Trader Joe’s than an Aldi. Lidl’s U.S. stores will be larger than Trader Joe’s, but likely