Webinar Topics

Focuses on how manufacturers & retailers are implementing & executing new technologies and processes in analytics to achieve retail success.

Focuses on how retailers and manufacturers are using shopper behavior and the changes in the market environment including trends, changes to demographics and anything impacting trip behaviors, buyer conversion and related topics.

Focuses on how manufacturers and retailers are using space management tools to achieve results, how to incorporate new technology and measurement processes, and planogram compliance for success at the shelf.

These sessions are designed for manufacturers and retailers to shop anonymously; this way you can choose what vendors to contact for follow-up questions and information. Solution Providers who are CMA Corporate Members are able to present product and service overviews in sessions with CMA manufacturer and retailer members. These web based meetings offer Solution Providers the opportunity to directly reach the Category Management community to present new, current and enhanced products and services. Only manufacturers or retailers are allowed in the room – no competitors of the solution provider who is presenting may attend.

Monthly web-meeting devoted to sharing intellectual property created by any type of organization: solution providers (software firms, market research firms, training organizations, industry analysts, and consulting firms), manufacturers, and retailers. Materials may include studies, surveys, white papers, etc.

This type of webinar can be classified as a series or a special webinar that does not fit into the above categories.

*If the presenter has asked that their competitor’s not be allowed, and they still register, we have the right to remove them from the webinar presenting room.

Upcoming Webinars

You must register for the following webinars using your work email.

Friday,  December 13th @ 10 am Central

Making Sense of eCommerce Data for Assortment Insights

Presenter:

Andy Mantis, Chief Business Officer; 1010Reveal

Lawrence Morris, Director of Product Management; 1010Reveal

Leslie Warshaw, President; Shopper Insights Management Association (SIMA)

Chuck Tullis, Sr VP National Accounts & Digital Commerce with Utz Quality Foods, LLC

Join 1010data as we address your biggest ecommerce data concerns and demonstrate use-cases around how assortment insights can help you understand your shoppers in a more holistic way.

Navigating today’s online landscape is complex and, with an increasing number of consumers shifting to that channel, leading brands must adjust their strategies. Leveraging ecommerce alternative data sources provides insight into online shopping behaviors that can help brands influence a purchase. However, many shy away from this data because there is uncertainty around how to best analyze and apply it.

Members Register here

Thursday,  December 19th @ 10 am Central

Technology, SaaS, Platforms and the Impact to Category Management: What Does it All Mean for Me?

Presenter:

Todd McCourtie, Sr. Director of Category Management; JDA Software

Technology, data and platform strategies all enable category management professionals to be closer to the customer. Brands, needs, and consumption play a major role in every decision, including assortment planning, space planning and analysis of the decisions.

Come hear which technologies will provide the insights, probabilities of demand and store specific planning that JDA is supporting and developing into our Next Generation Category Management Solutions.

Members Register here

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