“Accelerate Sell-Through at Holiday: Lessons from Retailers Like Kohls“
Thursday September 20th @ 10 am Central
|Third Channel – Recipient of Gartner’s 2017 “Cool Vendor” in Retail|
With the critical holiday season coming up quickly, having brand-right ambassadors in stores is key—but giving them cutting-edge technology takes your retail strategy to the next level. Let Third Channel show how you can drive sell-through in stores like Kohl’s (and discover which stores you should actually be in) by using real-time data to unlock your full sales potential.
“How Bel Brands Reimagined the Snack Occasion for eCommerce”
Friday September 21st @ 10 am Central
Darlene Ampe, Director, Category Leadership – Bel Brands USA, and Craig Hodnett, SVP Client Solutions – Decision Insight
Bel Brands will share how they embraced the advantages of the digital channel by reframing the Snacking occasion. In the store, snack products are limited to the physical location of their “category,” i.e., dairy, center store, frozen, etc. By testing new promotional solutions in a virtual eCommerce environment, Bel was able to develop best practices to grow sales and shopper satisfaction without using the Price lever.