Monthly Archives: November 2017


Newly Certified Showcase

2019-03-22T15:26:13-05:00Categories: Uncategorized|

The best way to understand the motivations behind why someone got category management certified, is to ASK! Hear from this month’s feature on their certification experience.

Meet Amanda Moreland!

What is your current role?
I am currently a Sr. Category Analyst with Dr Pepper Snapple Group.

What level certification did you achieve?
I recently achieved […]

The Category Management Conference is heading to Nashville!

2019-03-22T15:26:14-05:00Categories: Uncategorized|

Save these dates: May 7th-9th and prepare to have a grand ole time at the 2018 Category Management and Insights Conference in Nashville, Tennessee. The theme of the conference is Influencing the Connected Shopper: Integrating Insights & Analytics to Drive Growth.

Leading experts from a variety of industries will present to peers about unique insights […]

CMA Forms Initiative with Leading Retailers and Manufacturers to Establish Ecommerce Best Practices

2019-03-22T15:26:14-05:00Categories: Uncategorized|

Minneapolis, MN

The Category Management Association (CMA) has engaged The Partnering Group (TPG) to lead a cross-functional team from prominent retailers and manufacturers to jointly develop standards and best practices for online retailing.

The group will be known as the Ecommerce Category Leadership (ECL) Board and will address the transformative ecommerce challenges in […]