Monthly Archives: February 2020


Press Release: CMA & SIMA Team with Advantage Group for Industry Awards, Name Winners.

2020-07-15T10:33:46-05:00Categories: Uncategorized|

Advantage Group International and The Association of Retail and Consumer Professionals Award Top Performing Suppliers in Category Development and Shopper Insights

February 25, 2020, Dallas Texas  The ARCP, the parent company of the Category Management Association (CMA) and the Shopper Insights Management Association (SIMA), […]

What to Know Before You Go.

2020-07-15T10:33:53-05:00Categories: Uncategorized|

A Primer for First-Time Conference Attendees and a Refresher for Seasoned Vets.

The CMA+SIMA Conference is less than two weeks away. If it’s your first time at the show, you might be wondering what to expect and how to prepare. Or even if you’ve been several times before, you may have lingering questions or just want […]