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FUN FACTS

NAILBITER is replacing traditional Market Research with its Behavioral Videometrics Platform.

Headquartered in Reston VA and having offices in NY, Chicago, London, Amsterdam, Singapore, and Mumbai, the NAILBITER Tech platform observes Shoppers and Consumers purchasing CPG/FMCG products in-store and online (quantitatively and globally). Ranked #27 in Top 50 most innovative companies by clients as per the 2021 GRIT report (up from #42 in 2020), our video is converted to brand metrics that provide a competitive advantage to Brand and Insights teams.

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Introducing Quantitative Videometrics

NAILBITER observes real shoppers on real shopping trips making decisions at the moment of truth through quantitative video. NAILBITER then provides actionable metrics based on shoppers’ natural behaviors at the point of purchase.