James JacksonwithIn the Trenches
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ARCast is a bi-weekly broadcast created specifically for professionals across retail and consumer goods companies “in the trenches” analyzing data, drawing planograms, researching shoppers, and more. The concept of “In The Trenches” is intended to build a real community of category management and shopper insights colleagues to share their authentic stories. ARCast brings like-minded individuals with relatable experiences to the table to reflect on their careers, share tips, funny anecdotes, and learnings along the way. “In The Trenches” is a reminder that people are behind it all. We make it happen. Welcome to our podcast.

James is an industry vet, with nearly 25 years of experience in category management, shopper insights and business development at PepsiCo, SUPERVALU, Nielsen/Spectra, Tyson Foods, and Radian Group. Hear him get in the trenches with various experts for their advice, perspectives on recent retail news, how they would spend an extra hour of the workday, and more. ARC is the Association for Retail and Consumer Professionals, whose aim is to create professional communities that foster excellence and growth in retail.

James Jackson, ARCast hostDirector of
Strategic Sales
CMA|SIMA

Transcripts title

Episode 009 – It All Starts With A Conversation – with Stephanie Schultz, VP of Strategic Partnerships & Initiatives at ARC.

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Episode 008 – Pearl Park and Her Pareto Partners – with Pearl Park, Senior Manager of Strategic Capabilities and Omni Insights at Kenvue, Johnson & Johnson.

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Episode 007 – Riding the White Claw Rocketship – with Justin Bontrager, Director of Category Insights – Small Format & On-Premise at Mark Anthony Brands, Inc.

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Episode 006 – The Voice of Category – with Kate Berg, Customer Category Manager in Tyson’s Retail Commerce Leadership Group.

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Episode 005 – Insights, and Unconstrained View of the World – with Ryan Dow from Albertson’s.

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Episode 004 – Category Management and the Art of Telling Stories – with Dan Thaler from Simply Good Foods.

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Episode 003 – A View from the C-Suite – with Sylvia Wulf from AquaBounty Technologies.

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Episode 002 – The Private Lives of Private Label – with Matt Adelmann from Chiodo Consulting.

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Episode 001 – Data is just Humans in Disguise – with Brian Hoffstedder from Central Garden & Pet.

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