Magical Merchandising: How Retailers & CPGs Are Optimizing Assortments, Increasing Shopper Loyalty & Creating Incremental Growth

Magical Merchandising: How Retailers & CPGs Are Optimizing Assortments, Increasing Shopper Loyalty & Creating Incremental Growth

thu15jun11:00 amthu11:45 amMagical Merchandising: How Retailers & CPGs Are Optimizing Assortments, Increasing Shopper Loyalty & Creating Incremental Growth

Event Details

Presenters:

Kyle Eggerding, Director of Customer & Market Intelligence, Shopper Insights and Analytics, Albertsons Companies
Lori Mills, SVP of CPG Engagement, SymphonyAI Retail CPG

Description:

Volatile shopper behavior and innovative technologies are causing a great disruption in category management. Growth challenges abound, and to solve them retailers and CPGs are working together in new ways to leverage and share data, uncover insights, make the best assortment decisions possible and improve planogram compliance.

To learn how, and what’s next for category management, join future-focused leaders from Albertsons and SymphonyAI Retail CPG as they share:

• What’s working now with category management and the new strategies that will take assortment optimization to the next level.
• How retailer and supplier collaboration is changing and the role of data-driven insights to co-create value.
• Exclusive research that quantifies the incremental sales impact of customer-centric assortment decisions and key categories affected.
• Real world examples retailers and CPGs can implement quickly to accelerate AI-powered category management innovation and the discovery of shopper insights.

Be part of the conversation on assortment optimization and the future of category management. Register today!

Time

June 15, 2023 11:00 am - 11:45 am(GMT-05:00)

MEMBERS REGISTER HERE

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