Take a look at our 2020 Keynote Speakers below.

Chris Adams

VP Category Management Services
Retail Business Services (Ahold Delhaize)

Leading by Developing People in an Accelerating Omnichannel World

In an era of rapid change, and an increasingly omnichannel & data-driven world, how do you arm yourself & your organization with the skills to succeed? Hear about successes, personal growth and learnings from Chris Adams, VP Category Management Services at Ahold Delhaize’s US support company Retail Business Services. Themes and topics include the importance of win-win collaboration, honing analytics skills to drive actionable insights, change management and storytelling with data.

Chris Adams is the Vice President of Category Management Services for Retail Business Services, the services company of Ahold Delhaize USA. Serving a portfolio of local grocery brands including Stop & Shop, Food Lion, GIANT/MARTIN’S, Hannaford, Giant Food and Peapod, which collectively span 23 U.S. states, operate more than 2,000 stores and have some of the most extensive supply chain & e-commerce operations on the East Coast.

Retail Business Services leverages scale to drive synergies and provides innovative solutions, as well as industry-leading expertise, insights and analytics to local brands to support their strategies. Adams is responsible for supporting the needs and strategies of Ahold Delhaize USA’s local brands in areas of Business Analytics, Business Systems, Data Governance, Item Lifecycle and Unsaleables.

In this role, Adams leads a team focused on leveraging scale, analytics and insights to help the local brands achieve profitable sales growth. This includes serving as the business sponsor of Master Data Management deployment for U.S. brands, leading all Merchandising related tools and systems, chairing Ahold Delhaize’s cross-functional US Data Governance Council and best practice sharing.

Adams has an extensive background in the grocery retail industry, with 25 years of experience in retail operations, operations support, analytics, asset protection and merchandising roles. Prior to his current role, he was part of the core project team helping lead the commercial transformation and transition work to set up Ahold Delhaize USA’s customer-centric portfolio of companies and the Retail Business Services commercial teams to support them.

Prior to this, Adams held roles with the former Ahold USA company, including Director of Merchandising Optimization and Director of Shrink. Prior to joining Ahold USA, he worked for Shaw’s Supermarkets as a Six Sigma Master Black Belt, Six Sigma Black Belt and in various operations roles.

Adams holds an MBA from Lebanon Valley College and a bachelor’s degree in history and political science from the University of Miami. He is originally from Massachusetts and now resides in the Salisbury, N.C., area with his wife, Ilene, and their two children.

Tom Brennan

Chief Merchandising Officer

Working Together to Move Even Faster. Digital + Category Management

It’s the decade of digital growth within grocery and C-store retail. However, great digital experiences will not meet guests’ needs without the right product assortment, pricing and promotions. Winning category plans now require both in-store and digital programs to maximize growth. In this presentation, hear how Casey’s General Stores is accelerating growth by driving both digital experiences and category management plans… ultimately meeting guests needs.

Tom Burkemper

Sr. Director, DMM Beverages and Perishables
Walgreens

Technology & Its Impact on Retailers & Suppliers

Exponential advances in technology and its applications are having a dramatic impact on consumers, business, and society as a whole.  Retailers and suppliers are struggling to keep pace with these advances which are projected to fundamentally transform many long standing traditional ways of doing business and building customer relationships. This presentation will explore current and projected advances in technology and offer suggestions for how retailers and suppliers can remain competitive.

Tom’s responsibilities include division business unit leadership in support of  Walgreens adult & non-alcohol beverage categories as well as refrigerated and fresh foods.

Tom’s background includes over 25 years of experience working for leading drug and convenience retailers as well as manufacturer’s across industrial, consumer package good, pharmaceutical, and beverage industries. He has held positions in merchandising, brand and trade marketing, sales, category management, retail analytics, e‐commerce, and shopper insights.

Kevin-Coupe

Kevin Coupe

Author, Producer & Content Creator

State of the Industry

Our Emcee, Kevin Coupe, brings a wealth of retail knowledge and experience. He is the author of two influential books on retail: “Retail Rules! 52 Ways To Achieve Retail Success,” and “The Big Picture: Essential Business Lessons from the Movies.” For more than 14 years, he’s had his own website/blog –www.MorningNewsBeat.com– providing what he calls, “Business news in context, and analysis with attitude.”

Have you registered for the 2020 Category Management and Shopper Insights Conference yet? Secure your spot today and stay tuned for more speaker announcements in the near future

Flora Delaney

Author & Retail Expert

How to Build an Enduring Career While Winning in Retail

Listen as retail expert and author, Flora Delaney outlines the way to personally launch a new chapter in your career. Her insights into how retailers succeed will challenge you to translate what you learn at the Conference to bring achievable innovation back to your organization. At once fundamental and profound, learn from an experienced guide who will help you see how to connect the timeless principles of retail to future capabilities.

Flora works with large and small retailers around the world helping them re-discover what makes them successful. Consulting clients include large multi-nationals like Apple and Target all the way to small single store boutiques. Past clients; PetSmart, Dell Computer, Whole Foods, Target, Petco, Jack Links, Advance Auto Parts, Apple (Shanghai), The Good Guys (Australia) AS Watsons (Hong Kong)

Previous experience: officer positions in Visual Merchandising and Buying while at Best Buy. Ahold USA, JDA, ACNielsen, Kraft, Unilever and Helene Curtis.

Flora’s book Retail The Second-Oldest Profession outlines the 7 Timeless Principles of retail that are true for every retailer in every country and every channel. It provides clear direction and action each store team member can take to make improvements in their store or site during their very next shift!

Mark Edwards

CEO

Black Mirrors & Red Tables

How technology will shape the FMCG industry in 2020 from store design to shelf optimization and in-the-moment shopper targeting, enabling closer collaboration and co-creation between retailers and suppliers around the shared goals of an enhanced shopper experience and accelerated business performance.

 

Kevin Hartman

Director of Analytics – Consumer, Government & Entertainment
Google

Digital marketing & measurement in a post GDPR / ITP world

While marketers’ needs have changed very little as a result of digital’s explosive growth, the tactics used to achieve their goals have evolved at a speed that has out-paced the trust of the very consumers they hope to engage and influence. The regulatory and industry response to protect consumers’ interests has been a responsible first step with a modest impact on marketers — but strategic moves by players in the digital industry have had a tremendously disruptive effect on marketers. We’ll take a critical look at the forces that are shaping digital marketing today and layout a clear path forward for marketers in the post GDPR / ITP world.

Kevin is a devoted and artistic practitioner of data. He believes data must do more than simply provide insights which inspire creative thought. Rather, data must express insights in ways that are just as creative as the ideas they activate.

In his role, Kevin and his team of 60+ analysts partner with major advertisers, creative agencies, and media companies to develop digital solutions that build businesses and brands. His approach mixes science and art to deliver inventive, fact-based strategies that reduce uncertainty and increase effectiveness in the marketing and advertising programs they create. Prior to joining Google, Kevin ran a strategic analytics group at Draftfcb, a global creative agency.

In addition to his work at Google, Kevin is an adjunct professor at the University of Notre Dame’s Master of Science in Business Analytics program, the University of Chicago’s Graduate School of Analytics and Harris Graduate School of Public Policy, and the University of Illinois’s Executive MBA program where he teaches courses including digital marketing, business analytics, and data visualization. Kevin also produced a Coursera course on digital marketing analytics as part of the University of Illinois’s Digital Marketing certificate program, ranked #1 by Coursera in its list of Most Coveted Coursera Certificates.

Kevin received his BA from the University of Notre Dame and MBA and MPP from the University of Chicago.

Michael McGuire

CEO & Co-Founder
Local Theory [Walmart Store No. 8]

Essentiality of Intrapreneurship in Category Management

Michael is the CEO and Co-Founder of Local Theory, one of the mysterious and exciting tech companies in Walmart’s start-up incubator, Store No. 8. Local Theory enables merchandisers to localize product on a store-by-store basis, to better fit their unique community. By using advanced algorithms to guide product selection and placement, their software maximizes shelf space and reducing the costs associated with managing merchandise.

Passion, vision, and optimism about the future of retail are the three attributes that make Michael a dynamic and fast-moving leader of the Walmart owned start-up called Local Theory. His 18 years of experience across retail financial planning, technology, assortment & space optimization, and software product management at the world’s largest retailer have positioned Local Theory to lead the way to an amazing technology revolution. To get there his focus is simple: lead a group of remarkably creative and driven associates to build the next level of customer personalization and machine learning technology in retail (and to have a blast doing it!)

John Phillips

SVP, Customer Supply Chain & Go-to-market
Pepsico

The Future of Retail 

John is Senior Vice President, Customer Supply Chain and Go-to-Market for PepsiCo, Inc. He has been with PepsiCo for over 32 years and has worked in a number of different sales and field operations roles since joining the company as a route salesperson with Frito-Lay. Prior to his current role, John was Vice President of Customer Delivery Systems for Frito-Lay North America where he led the development and implementation of new DSD delivery systems and the development of the next generation of frontline handheld computers for the DSD sales force. In his current role, John is responsible for working with PepsiCo’s largest customers on supply chain and collaboration initiatives to drive both effectiveness and efficiency across the shared supply chain. He also leads PepsiCo’s Go-To-Market COE focused on global process and technology tools to optimize go-to-market systems.

John is a member of the Grocery Manufacturers Association (GMA) Smart Label, Industry Affairs, and Supply Chain Committees. He is active in The Consumer Goods Forum as a member of the E2E Value Chain Committee. John is a member of the Consumer Goods Technology (CGT) Executive Board, GS1 Data Excellence Board, and the GS1 US Retail Grocery ELC. He is also a member of the Western Michigan University Food & CPG Marketing Advisory Board. John is recognized as an industry expert on CPG and retail supply chains, on-line grocery, and digital technologies. He regularly keynotes at global industry events including Gartner, CGT, GS1, CGF, GMA, FMI, and has won the Supply Chain Digest Best Presentation of the Year award.

Before joining PepsiCo, John spent ten years in retail store operations with Jewel Food Stores in Chicago and was also a Territory Sales Representative for Procter & Gamble. John attended Western Michigan University where he received a Bachelor of Science in Food Distribution and also holds an MBA from Southern Methodist University.

The retail and CPG landscape is undergoing a massive transformation before our very eyes.  Consumers rely on mobile devices, voice, and browsers for pre-shop research and online shopping activities at an ever-increasing rate.  Shoppers are embracing digital technologies and relying on them as an integral tool in their multichannel shopping journey aided by smart packaging frameworks that are beginning to emerge.

These digital trends are also driving transformation across the retail and CPG supply chain as consumers expectation for immediacy in fulfillment, pickup, and home delivery require the industry to build new capabilities.  Automation technologies to support these needs are emerging, along with entirely new crowdsourced labor models to support them.    The digital revolution before us presents enormous opportunities and challenges across the end-to-end consumer value chain.

John S. Phillips, SVP of Customer Supply Chain & Go-To-Market for PepsiCo, will share his perspective and insights on some of the technologies that have the greatest potential to drive dramatic change across the CPG consumer value chain.  Please join John for an exciting and thought-provoking session exploring how industry leaders can leverage these technologies to be at the forefront of driving transformational change in their organizations.

Art Sebastian
VP, Digital Experience

Working Together to Move Even Faster. Digital + Category Management

It’s the decade of digital growth within grocery and C-store retail. However, great digital experiences will not meet guests’ needs without the right product assortment, pricing and promotions. Winning category plans now require both in-store and digital programs to maximize growth. In this presentation, hear how Casey’s General Stores is accelerating growth by driving both digital experiences and category management plans… ultimately meeting guests needs.

Sue Temple
VP Global Product Leadership

Black Mirrors & Red Tables

How technology will shape the FMCG industry in 2020 from store design to shelf optimization and in-the-moment shopper targeting, enabling closer collaboration and co-creation between retailers and suppliers around the shared goals of an enhanced shopper experience and accelerated business performance.

Amanda Tilley

VP Category Leadership

Black Mirrors & Red Tables

How technology will shape the FMCG industry in 2020 from store design to shelf optimization and in-the-moment shopper targeting, enabling closer collaboration and co-creation between retailers and suppliers around the shared goals of an enhanced shopper experience and accelerated business performance.

Duncan Wardle

Innovation Speaker
Ideate

Storytelling

Why is storytelling so important? Because it’s in our DNA. Storytelling is a tool as old as mankind itself, having been used by humans for ages to share our biggest, brightest, and most important ideas. As such, we naturally respond to the power of story.

And for brands that tell the right story to the right group of consumers – a story that clearly identifies their purpose – it’s a way to build an incredible bond. One that, if nurtured correctly, can last for life.

To succeed in this fast-paced, ultra-competitive market, your business must become a storyteller. Because the brands that choose to tell a great story about a great purpose are the brands that win.  What story is your business going to tell believe that everyone is Creative. I also believe that the ability to think Creatively is the one core human truth that will remain relevant in the brave new world of Artificial Intelligence.

Leaning on 25 years with the Walt Disney Company, most recently as Head of Innovation & Creativity, I am now on a mission to prove that everyone is creative, by designing a tangible innovation tool kit that normal people can use to “Think Different;” to solve real challenges back in the marketplace.

For 25 years, Duncan was the Head of Innovation and Creativity at Disney, creating magical storylines and experiences for audiences around the world with brands such as Imagineering, Lucasfilm, Marvel, Pixar and Disney Parks. Through his new ventures, id8 and innov8, he has become an in-demand keynote speaker, helping companies around the world unlock a culture of innovation.