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SUCCEED AND WIN WITH SHOPPERS

With a plethora of resources, networking opportunities, and excellent training, we can guide you through the right suite of benefits to ensure you are positioned for success in 2024.

CMA | SIMA members

Tap into A World of Expertise at Your Fingertips.

LEARN.

INTELLECTUAL LEADERSHIP

  • Best Practices
  • CatMan Fundamentals
  • Playbooks
  • Scorecards
  • Data Insights
  • Weekly Webinars
  • Technology Evaluation
  • Realtime Trends

CONNECT.

NETWORK EXPANSION

  • Annual Global Conference
  • 10+ Private Networking & Work Groups
  • Facilitated Introductions Within the
    Membership to Industry Leaders
  • Regional Mix & Mingle Networking Events
  • Industry Work Groups
  • Charter Participation

GROW.

GROWTH & DEVELOPMENT

  • 80+ Accredited Training Courses
  • Industry Recognized Certification
  • Talent Management Hub Including Job Board & Job Templates
  • Career Journey Resources
  • Building Your Brand Skills
  • Interview Skills

OUR MEMBERS

OVER

270

MEMBER
COMPANIES

OVER

90%

MEMBER
RETENTION RATE

OVER

50%

of our membership is comprised from Fortune 100 retail, food, beverage, and HBC companies.

OVER

50%

of our membership is comprised of small to medium sized companies.

Retailer segments represented include food, drugs, mass, C-Store, DIY, and Auto.

Functions represented include Category Management, Shopper Insights, Omnichannel, Sales and Marketing.

TRAINING AND CERTIFICATION

Strategy, core competencies, and processes that help you succeed and win with shoppers.

CERTIFICATION FOR EVERY LEVEL

Certify your organization’s strategy, competency, and processes to reflect the best of what the industry has to offer. CPCA, CPCM, and CPSA certification levels ensure that your organization performs at or above industry-wide standards so you can win with shoppers.