Membership for Manufacturers

The Success Formula for Manufacturers

The Category Management Association is built on a foundation of collaboration, knowledge-sharing, and transformative insights, empowering industry leaders to make strategic decisions that fuel growth and drive results. As a manufacturing leader, you know that category management is essential to your company’s success. With so many demands on your time, it can be difficult to stay up to date on the latest trends and best practices or to provide your team with the training they need to succeed.

We Understand the Pain Points of the Category Management Industry

The CMA offers a variety of training programs and certifications to help you and your team develop the skills and knowledge you need to succeed in category management. From foundational courses to advanced topics, the CMA has something for everyone. In addition to training, the CMA offers a talent management hub with access to job templates, job board and career paths, to help you with this heavy lift!

Uncertain product demand is a common challenge for manufacturer senior leaders. The CMA can help you to manage this challenge by providing you with access to industry research and trends, as well as best practices for demand planning and inventory management. In addition to these immediate resources, you have the opportunity to network with leaders feeling these same paint points by participating in our private networking groups.
The CMA is a great way to stay up to date on what other industry leaders are doing in category management. We publish a variety of playbooks and case studies that highlight the best practices of leading companies. We also host a variety of events (including our global conference) throughout the year where you can learn from and network with other category management professionals.
“We are a lean team, and we depend on CMA-SIMA for inspiration, education and a connection to a like-minded community. I look forward to our conference every year where I meet members from all over the country. It’s more than just networking – it’s forging real relationships with professionals who are as passionate about their careers as I am.”

Anna Stone, Maruchan

Category Management Association: Your Partner in Category Management Success

As a member of the CMA | SIMA, you not only gain access to a plethora of resources, but you position your team with industry-recognized training and certification and a network of over 10,000 industry leaders.

Intellectual Leadership

  • Best Practices
  • CatMan Fundamentals
  • Playbooks
  • Scorecards
  • Data Insights
  • Weekly Webinars
  • Technology Evaluation
  • Realtime Trends

Network Expansion

  • Annual Global Conference
  • 10+ Private Networking and Work Groups
  • Facilitated Introductions within the Membership to Industry Leaders
  • Regional Mix & Mingle Networking Events
  • Industry Work Groups
  • Charter Participation

Growth & Development

  • 80+ Accredited Training Courses
  • Concierge Training Management Tools
  • Industry Recognized Certification
  • Talent Management Hub
  • Job Board
  • Job Templates
  • Career Journey/Path Resources
  • Building your Brand and Interviewing Skills

Members Get Access to Exclusive Content and Tools

Are you ready to learn more about CMA Membership and all of the amazing benefits?