Membership for Retailers

Your Source for Retail Success

The Category Management Association is built on a foundation of collaboration, knowledge-sharing, and transformative insights, empowering industry leaders to make strategic decisions that fuel growth and drive results. As a retail leader, you know that category management is essential to your company’s success. However, with a team of varied experiences and backgrounds, it can be difficult to get everyone on the same page and speak the same language to drive strategic growth.

We Understand the Pain Points of the Category Management Industry

The CMA’s training programs and resources are based on the latest industry standards and best practices. This means that your team will learn to speak the same language and use the same terminology as other category management professionals across the industry.

With a robust offering of training courses and industry-recognized certification, you can companies can retain their high-performing category management professionals and attract new talent who value ongoing learning and development. In addition to training, the CMA offers a talent management hub with access to job templates, job board and career paths, to help you with this heavy lift!

The CMA is a great way to stay up to date on what other industry leaders are doing in category management. We publish a variety of playbooks and case studies that highlight the best practices of leading companies. We also host a variety of events (including our global conference) throughout the year where you can learn from and network with other category management professionals.
Whole Foods logo“The CMA is a valuable partner with resources that help us grow our employee’s capabilities as skilled category managers. Suzi’s team provides amazing service and support, ensuring our membership is a value-add for our organization.”

Ashley Amir, M. Ed.
Principal of Learning & Development
Whole Foods

Category Management Association: Your Partner in Category Management Success

As a member of the CMA | SIMA, you can access industry-recognized training and certification programs that will help get your team to speak the same language known to the industry and on a path to successful strategy execution. In addition to access to catered training, you gain access to a plethora of thought leadership and networking opportunities with our over 10,000 industry leaders from across the globe.

Intellectual Leadership

  • Best Practices
  • CatMan Fundamentals
  • Playbooks
  • Scorecards
  • Data Insights
  • Weekly Webinars
  • Technology Evaluation
  • Realtime Trends

Network Expansion

  • Annual Global Conference
  • 10+ Private Networking and Work Groups
  • Facilitated Introductions within the Membership to Industry Leaders
  • Regional Mix & Mingle Networking Events
  • Industry Work Groups
  • Charter Participation

Growth & Development

  • 80+ Accredited Training Courses
  • Concierge Training Management Tools
  • Industry Recognized Certification
  • Talent Management Hub
  • Job Board
  • Job Templates
  • Career Journey/Path Resources
  • Building your Brand and Interviewing Skills

Members Get Access to Exclusive Content and Tools

Are you ready to learn more about CMA Membership and all of the amazing benefits?