Shopper Insight of the Year Award

Shopper Insight of the Year Award recognizes an individual or team that delivered the most impactful insight derived from shopper research that resulted in measurable improvement in a category or subcategory in calendar 2023. To be fully considered, the nomination must include specific details on project/scope and must be able to quantify the impact of the listed efforts.

*Recipient of this award can be an individual or team from a retailer or supplier/manufacturer.